5 Ways to Use Your Product Photos
/You’ve just received your professional product photos from your photographer. Now what? How can you use them? Below is a list of 5 ways you can put them to good use and promote your business.
Website
Publications
Shopify
Social Media
Newsletter
The website is like your cover page as well as a place to display a pretty view of the products you sell. It gives off the “welcome to my business” vibe when you walk into a store for the first time.
Every business should print information about their business. It’s a great way to reach the community that doesn’t know about your website and for the people who don’t have social media. Ways you can do that are; billboards, menus, mailers, magazine ad, and product catalog.
You also need professional product photos on your Shopify website. This is the place people are buying your product. Make them look good so people buy instantly.
59.3 percent of the total global population are on social media. Promoting and sharing product photos on social media is a must. Make sure to branch out to all social media platforms and repurpose your content in each place. (Instagram, Facebook, TikTok, and LinkedIn)
Email Newsletters are a perfect way to connect with your customers on a personal level and it’s a great way to use your professional product photos.
Professional tip: Add text to your photo with any of the Canva templates to elevate your graphics like I did in this reel.